K D Adamson tells Adobe Summit New Moral Age is disrupting business

by | Jul 21, 2023

Futurist K D Adamson delivers visionary ‘Nobleization’ keynote and warns of New Moral Age disrupting global business at Adobe Summit in London.

Futurist and ecocentrist K D Adamson delivered a visionary keynote about the future of business at the Adobe Summit in London, together with a warning that a New Moral Age is disrupting global business.

Identifying ‘Nobleization’ as a key driver she pointed to new competencies necessary for sustainable transformation, from data and digital to enterprise and value chain agility, ESG, purpose-led business and the importance of customer and stakeholder experience.



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