Mitigating the impact of their global travel is a major challenge for all leading keynotes. As a proud global citizen and proponent for low-to-no-growth, decarbonised, circular, ecocentric approaches K D Adamson mitigates her own climate impact via partnership with myclimate, and an increased commitment to digital keynotes and appearances.
taking responsibility as a proud global citizen
Limiting Climate Impact
Probably the greatest challenge for top keynote speakers is the climate impact of the emissions they create in their global practice. In common with many leading keynotes at The Futures Agency and beyond K D Adamson has worked intensively during 2020 to grasp the opportunities afforded by the disruption of the pandemic to focus on digital events. With far lower emissions footprints digital events take a lighter toll on the planet and help organisations – and keynote speakers – to limit their climate impact.
While the opportunities to transition many events to digital formats is real and likely to increase, live events have a unique joy and impact which will never change. As a proud global citizen and proponent for low-to-no-growth, decarbonised, circular, ecocentric approaches K D Adamson tries to recognise and mitigate her own climate impact. To do this she partners with Zurich-based myclimate in order to offset as much of her travel-generated climate impact as possible.
An international initiative with Swiss roots myclimate is one of the world’s quality leaders in voluntary CO₂-compensation measures. The high-quality projects promote quantifiable climate protection and greater sustainability worldwide. myclimate climate protection projects meet the highest standards (Gold Standard, Plan Vivo), which are not only proven to reduce greenhouse gases locally and regionally, but also make a positive contribution to sustainable development. With a strapline ‘Shape our Future’, myclimate is also very aligned with K D’s belief in reclaiming and reframing the future.
With the vast majority of clients also concerned about reducing climate impacts K D’s current policy is to request that she and her clients share 50% each of the cost of offsetting emissions generated by her travel, which allows her global appearances to be as close to carbon neutral as possible. To date clients have overwhelmingly supported this policy, however, if clients are not willing to share in the costs of offsetting K D Adamson bears that responsibility and cost in full.
myclimate is a partner for effective climate protection, globally and locally. Together with industry partners and private individuals, myclimate wants to shape the future of the world through advisory services and educational programmes, as well as its own projects. It does so in a market-oriented and customer-focused way as a non-profit organisation.
The high-quality projects promote quantifiable climate protection and greater sustainability worldwide. CO₂ emissions are currently compensated voluntarily by means of more than 125 climate protection projects in 37 countries. Emissions are reduced there by replacing fossil energy resources with renewable energies, and by implementing local afforestation measures with smallholder farmers and energy-efficient technologies. myclimate climate protection projects meet the highest standards (Gold Standard, Plan Vivo), which are not only proven to reduce greenhouse gases locally and regionally, but also make a positive contribution to sustainable development.
myclimate encourages everyone to make a contribution to our future, through interactive and action-orientated educational programmes.
a fresh visionary for a new era
Reframe & Reclaim global horizons
For 50 years the ‘Tomorrow Factory’'s focus on technology has reduced people and businesses to passive, disenfranchised consumers of a technology-defined future. Now, at a crucial turning point in our history K D Adamson empowers all of us to reframe and reclaim the 'McFuture', call time on exponential, and prepare for the great pivot beyond.
3 core beliefs, 1 overarching ambition
K D's three core beliefs and overarching ambition:
We all frame our own horizon
Our ability to conceive of diverse landscapes beyond that horizon is our unique superpower
Our belief in our ability to understand and influence our destinies is the engine of humanity
K D's ambition as a catalyst and convenor
To help create a space where we can recognise the interdependence of life on earth and become effective in shaping a positive global future
Let's #reframe & #reclaim the future together
For more information about how we can #reframe and #reclaim the future together, get in touch.